Mike Goldscheitter

Mike Goldscheitter

Writing & Strategy

With a career that spans 25 years, Mike has sold product and built brands for hundreds of companies. He honed his creative chops in Portland, Oregon, and expanded his perspective with work on Nike in Europe. He formed his own agency that garnered clients and awards in only a year. Before the ad world called, Mike worked as marketing manager for an instruments and software company, helping major power plants become more efficient. A versatile and proficient writer, he wears his environmental heart on his sleeve, volunteering for 350.Colorado, an affiliate of the global organization 350.org.

Mark Roush

Mark Roush

Video Execution

For the past sixteen years Mark Roush has either directed, produced, or edited video projects for dozens of agencies and companies across the country such as Nike, Adidas, Xbox, Laika, HP, Autodesk, Black & Decker, Brammo, Gatorade, Gerber, IceBreaker, Tropicana, Sierra Club, WebMD, and many others. For ten of those years he has collaborated alongside multiple divisions at Nike, either editing or producing action sports content for Nike Flex, Nike+, GBM, Football, Basketball, SB, Men & Women’s Running, Tennis, Soccer NSW, Athletic Training, YA, GTM, Women’s & Men’s Training, Global Brand Media and more.

Robin Willis / BCN

Robin Willis / BCN

European Development

Robin is an award winning film director and director of photography who has created hundreds of commercials for such agencies as Wieden & Kennedy, Jung Von Matt, TBWA, BBDO and many others, for clients like Texaco, Coca-Cola, ESPN and McDonald’s. He has directed numerous short films and documentaries including a Cannes International Film Festival finalist “Walter ate a Peanut.” He has produced Xpat Stories -a live show and podcast of “quirky stories about life in Expatria.” Out soon is his book about the legendary Bar Pinotxo in Barcelona’s famous Boqueria market. Photography is represented by Saatchi Art.

Enric Jardí / BCN

Enric Jardí / BCN

Design & Identity

Enric graduated from Elisava in 1988 where he continued to teacht for a number of years. His professional work has focused on magazine/publication design and art direction, book covers, corporate identity and illustration. He is President of ADG-FAD, is author of the book “Thinking with Images” as well as many articles on book design and typography. He is director of the Master’s Program in Advanced Typography at Eina Centre de Universitari de Disseny i Art, is a visiting professor in the Master in Arts in Advertising at Universitat Ramon Llull, and a lecturer and teacher at the University of Lapland in Finland.

Darrell Williams

Darrell Williams

President, CCO

Darrell has written and overseen the production of some of the industry’s most innovative and effective work. He has managed creative teams, headed the development of video and digital projects and national advertising campaigns, and lead creative development efforts in new business. He helped pioneer the use of half-hour television to drive retail sales for Fortune 500 companies, and spearheaded projects that merged digital and entertainment content. His depth of experience includes everything from developing brand strategy to conceptualizing and writing innovative and effective content.